Our Story

A Gotta Getta attitude with 1,000+ machines

Aushires Equipment Pty Ltd, trading as Aushires Rentals, was founded in 2015 as a family-owned hire business. The company has grown around a simple standard: the right gear, quick answers and service that still feels personal.

A Gotta Getta attitude with 1,000+ machines
Joseph Nohra
Message from the CEO

Welcome to Aushires

Joseph Nohra Founder & Managing Director

Welcome to Aushires. We have built this business around dependable service, practical support and genuine relationships with the people who trust us to keep their jobs moving. As we grow, we stay committed to the family values that shaped us from the start: answering the phone, standing by our gear, doing what we say and treating every customer and partner like part of the Aushires story.

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Core Values

01

Service

We move quickly, communicate clearly and stay close to every job so customers know the gear, delivery and support are handled.

02

Support

Our team backs customers before, during and after hire with practical advice, after-hours help and people who understand site pressure.

03

Honesty

We keep our promises simple and direct. If something changes, we say so early and work with customers to find the best path forward.

04

Accountability

We take ownership of the equipment we send, the advice we give and the outcomes our customers rely on us to help deliver.

05

Relationship

Long-term partnerships matter more than one-off transactions. We invest in trust with customers, suppliers, crews and communities.

06

People

Family values sit at the centre of Aushires. We build capable teams, respect hard work and treat people the way we want to be treated.

Indigenous Supply Nation Partner

Supporting stronger supplier pathways.

AusHires is committed to building meaningful partnerships across our supply chain and supporting procurement pathways that create broader opportunities for Indigenous businesses, customers and project partners.

Respectful partnerships Inclusive procurement Long-term opportunity
Our Snap Shot

AusHires at a glance.

From day one we’ve operated with late-model gear, on-time delivery, and the flexibility of a family business. That commitment has put us on Sydney Metro and the Western Sydney Aerotropolis, and behind the scenes at Taylor Swift concerts, Sydney Mardi Gras and City to Surf.

We service Sydney, the Central Coast, the South Coast and Newcastle, with regional NSW and Melbourne expansion underway. Our co-ordinators answer the phone after hours, and our trucks roll on weekends.

Every machine in our yard is tested, tagged and serviced before it leaves. Every quote is built around the job, not a one-size-fits-all price list.

Founded
2015 · Penrith, NSW
Trading as
Aushires Rentals
Service regions
Sydney, Central Coast, South Coast, Newcastle
On site
Sydney Metro · Aerotropolis
Guarantee
Lowest price, in writing
Service
24/7
Compliance
Tested & tagged fleet
Support
Dedicated co-ordinator
Our Story

The history behind the hire.

Aushires started in Penrith with a simple idea: make equipment hire easier for people who need fast answers, dependable gear and a team that takes the pressure off the job.

As the fleet grew, so did the work. Civil contractors, traffic crews, event organisers and site managers began relying on Aushires for more than one machine. They needed a hire partner who could understand the whole site and coordinate the right mix of equipment.

Today the business still runs with that family-business feel. The yard is bigger, the service regions are wider and the fleet is broader, but the standard remains the same: pick up the phone, get the gear moving and help customers getta job done.

Original Penrith Depot
Original Penrith Depot
2015

A family-owned hire business begins

P10 VMS Board
P10 VMS Board
2016

First P10 VMS Board

Diesel Lighting Tower
Diesel Lighting Tower
2017

Lighting tower development

Traffic Rental Equipment
Traffic Rental Equipment
2018

Traffic rental sector

2026

FuelFill launches

FuelFill launches as a dedicated onsite refuelling division with smart telemetry tank systems and refuelling trucks operating nationwide.

High-access AWP arrives

Our first high-access Aerial Work Platform arrives in Melbourne.

Bad Bunny Australian Tour

We deliver major event services for the Bad Bunny Australian Tour.

1,000 machines

Our core fleet surpasses 1,000 machines.

2015

A family-owned hire business begins with one message board, a hands-on approach and a commitment to reliable equipment and fast service.

2016

We design and build our first P10 VMS Board.

2017

Our first diesel lighting tower is developed in-house.

2018

We enter the traffic rental sector with traffic lights and lighting towers.

2020

Supporting NSW Health, we deliver the largest VMS Board rollout in NSW for emergency COVID clinics.

We acquire AllWheels Commercial Vehicle Rentals, expanding into refrigerated transport solutions.

2022

We enter the NSW events market, delivering our first major live music event, R&B Fridays.

2023

We acquire Advanced Coolrooms, expanding into mobile refrigeration rentals.

2024

Our core fleet surpasses 500 machines.

Melbourne operations launch with VMS Board services.

Sydney New Year’s Eve

2025

SourceSupplies launches as our specialised consumables division.

We become a major supply partner to the Australian leg of the Taylor Swift Eras Tour.

We expand into Material Handling and Access Equipment categories.

2026

FuelFill launches as a dedicated onsite refuelling division with smart telemetry tank systems and refuelling trucks operating nationwide.

Our first high-access Aerial Work Platform arrives in Melbourne.

We deliver major event services for the Bad Bunny Australian Tour.

Our core fleet surpasses 1,000 machines.

Our People

Leadership Team.

Direct team contacts for management and hire coordination.

Keep in the Loop

Yard updates, fleet news and service notes.

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